While researching my next book, Love In Late Capitalism, I collated a chorus of complaints about dating culture today

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“After seven years of binge and bust, I no longer know what the hell the point is and like most long-term singles, I suffer in silence”

According to him, heterosexuals have it easy

Everyone I spoke to who’d come off apps had reached their breaking point – whether they’d contracted a sexually transmitted disease from someone ‘who ghosted me while I was waiting for the test result from the doctor’, because all their ‘dates were just so, so, so dismal’, because ‘I’m fed up of always being flaked on at the last minute’ or because ‘you talk for several years and they never want to meet up at all’. It’s the feeling that it’s a complete free-for-all that most gets daters down. One woman became hopelessly dispirited after she agreed to two dates on one day and the men concerned turned out to be living together and that was a hashtag too far’s worth of awkward. ‘Dating apps suck balls,’ concludes my 31-year-old BFF who has never had a boyfriend but not for want of wanting one. ‘In 2016 alone I went on 146 dates… Three stood out as men I could have imagined building a life with but as ever, they just weren’t that into me, and who can blame them? Who wants to have their cake and eat it when they could have the whole bakery?’

‘The fact is, most dating apps are not designed to be deleted,’ says Nichi Hodgson, author of The Curious History Of Dating. ‘Instead they want to retain you as a user for as long as they can muster, with around two years being the goal for many. In that time they expect you to date several people you meet through the app – returning every time each encounter sours to look for the next person on whom to pin your hopes.’

I can’t think of anything lovelier than never, ever having to go on one again

Even I’m not immune. About once every three months I succeed in stewing my brain in enough vodka to block out the memory of whatever-the-last-one’s-name-was and tell myself in the mirror: ‘If you don’t try you’ll never meet anyone.’ I then download Bumble (for the 387th https://datingranking.net/local-hookup/regina/ time) and send message after message to any man who has a kind face who’ll disappear from my phone forever if I don’t talk to him within 24 hours of ‘liking’ each other.

Increasing desperation exacerbates the problem. You start to notice how, in the capital, romance has been annihilated. Say you do get a date. Are you enthusiastic about it? No. The definition of insanity is doing the same thing again and again and expecting different results. Are you really supposed to believe that, if you keep at it, Mr Right will appear if you’ve spent 20 years of your life encountering endless Mr Wrongs? I always get confused when married people say they’re going on date nights.

If your next big birthday’s 40, most of your dates go like this: you turn up, take one look at each other, something inside you says, ‘nah’, and it’s over in two drinks. You know you’ll have a better night if you take an early bath.

That’s if you’re being polite, however. My last date wasn’t. The second he saw me the spark was extinguished in his eyes. Mid-way through staring at Helen Sharman’s space suit in the Science Museum, I realised he was standing at a distance from all the exhibits with his arms crossed. ‘Do you want to get something to eat?’ I suggested, as he steered us towards the exit. He did not.